The Americas - WeQual
WeQual’s Mission

Our mission is to change the face of executive committees globally.

When developing WeQual, Founder & Chief Executive Katie Litchfield spoke with CEOs and Chairmen and asked them what needs to be done to get more women on the Global Executive Committees of the biggest companies in the world. She was frequently told that they were keen to hire women executives, but they couldn’t easily identify them. 

“Find me a talented woman, and I’ll create a role on the Group Executive Committee,” Katie was told.

WeQual identifies already successful senior women who are one level below the Global Executive Committee and gives them the platform to make that step up.

WeQual’s Successes

WeQual has already recorded some remarkable successes since its first awards in the UK in 2019. A third of the women identified as category winners have already been appointed to the Group Executive Committee.

More are being given the opportunity to showcase their suitability for executive positions across the world.

Lack of Diversity on Global Executive Committees

There have been some great inroads into balancing the boards of the biggest companies in the US, and across the world, in recent years. 

In 2020, there are more women CEOs leading Fortune 500 companies than there have ever been before. But it’s a false win: only 37 women CEOs out of 500 (7.4 per cent) is a poor return for a section of the population that is at least as talented, just as educated, equally as motivated and, it has been proven, enhances the bottom line across all sectors. 

The problem is the pipeline. For women, it is riddled with cracks, blocks and missing segments. In the US in 2019, for every 100 men promoted into their first management position, only 72 women were promoted. Women make up just 30 per cent of the Vice President level. And only 28 per cent at Senior Vice-President level. By the time women make it to Group Executive Level, they make up just 21 per cent.

How to Enter WeQual

To enter the The Americas WeQual Awards 2021, you must be a woman who – at the date of entry submission – is a direct report into a Group Executive Committee member: either your line manager is a Group Executive Committee member, or you report into a Global Executive Committee member in some or all aspects of your role. 

The company you work for should be listed on one of the major stock exchanges in the US, Canada, Central or South America and any of the continent’s outlying islands.

Entries for The Americas WeQual Awards 2021 open on Monday December 7, 2020.

Entries close on Sunday, January 10, 2021.

If you think you are eligible, or you work for a company that wants to promote their talented women executives one level below the Group Executive Committee, then contact us at


Opens 7th December 2020


Entries close 10th January 2021


The 24 finalists are announced, February 8th 2021


The finalists will have a 1-1 call with a WeQual Executive Judge between 11th-17th February 2021


WeQual Winners are announced 1st March 2021

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The WeQual Awards categories are mapped against eight roles on the C-suite, identifying women who report into their C-suite working in the following areas.

The self-entry awards are open to any company listed on a recognised EMEA stock exchange and entries can be encouraged by the company or their advisors.

To remove any bias during the initial process, all entries will be assessed through a blind assessment removing identification details from candidates.

All entries will be treated with the strictest confidence.